About two weeks ago I began receiving calls from “Private No.” on the Nokia phone I’ve been using. At first I thought nothing of it, until these calls began to increase in frequency. It peaked a couple of days ago, when I received 55 such calls in ONE DAY.   I know the fundamental spam-resistance technique: don’t answer it.  Of course, sheer morbid curiosity got the best of me. I had a few words in mind for these mumbling, non-English-speaking nimrods that keep leaving me indecipherable voicemails.  These voicemails sound like people talking in the background as opposed to actually talking to me.

So when I answered the call, the guy said some crap I couldn’t understand and managed to stay with me on the call for all of about 8 seconds before hanging up.  When I’m in a meeting and I get 12 calls in a row, I look like a dweeb. I have to do something to silence my ringtone, so I dump the incoming private calls to voicemail. The other option would be to turn off my phone, but I just can’t afford to do that.  What’s worse, when these morons go into my voicemail, they’re paging me and leaving me voice messages. The SMS page notifications I receive as a result incur SMS usage, which equals $$$ out of my pocket, sucks my phone memory, and creates a REAL nuisance. We’re talking 20 – 30 voicemails and 20 – 30 text messages every day.
Now here’s the real crap of it: AT&T says they “cannot block private calls”, period, end of story. How idiotic is that? Privacy management out to be the hallmark feature of a usage-based system like AT&T’s cell phone service. This is why companies like Iotum, GrandCentral, and TalkPlus are getting so much attention. They allow you to manage *more* of your own privacy than the cell phone companies do.

Problem is, I already use one of these services and I’m still getting Private No. calls, because the spamming caller isn’t dialing my GrandCentral number–they’re dialing my direct cell phone number. I cannot change my cell number because many of my clients use it to get a hold of me. My number is already on the national Do Not Call list (I registered it even though I shouldn’t have to since it’s a cell). Automatic callback to the private number doesn’t work.
It dawned on me that I should be able to turn my private call ringtone to silent with no vibrate, but as it turns out, this phone won’t let me do that either. So I started investigating call-blocking add-ons for the Symbian OS that runs on my phone. Haven’t been able to find anything yet.  Any Symbian lovers out there know of a good solution?

Well, next month marks the one year birthday of this blog, and I’m proud to say that in the past year, I’ve squeaked out 414 posts, moderated 190 comments, and deleted 4514 spam comments. My human pageviews reached 11,000 for the first time ever in January, and my average overall visitors per day surpassed a thousand this week for the first time. My traffic is now where the old VoIP Weblog traffic used to be, so I’m proud of that accomplishment. This traffic is inclusive of my non-blog/home-page traffic, as well.

Over the past year, which saw this blog transition from a home-recording and music technique blog into a full-on IP communications blog, I made it onto a few lists–some organic and others purely statistical. So, for that I’m very flattered. I also discovered that I’m the “Sucksmaster”; that is, the word sucks creeps into my vernacular on such a regular basis that I’m afraid Technorati is going to penalize me for trying to game Google traffic for hits on the keyword ‘sucks’. This has prompted me to investigate the Slang Thesaurus, which will hopefully aide me in avoiding abuse and overuse of guttertalk terms such as sucks. After all, I believe it became officially illegal to say anything ‘sucks’ or ‘rocks’ some time during the grunge era.

This type of attack is possible because many email services either don’t insist on any kind of authentication, or because they do not look the ‘from’ email address you specify and check that it is consistent with your actual service-provided email address.  This is one of the weaknesses of today’s email system that makes life so easy for spammers.

The posting is referring to how easy it is to spoof addresses using SMTP, but misses a crucial point: the problem isn’t e-mail servers; the problem is lack of universal authentication in DNS. Check it out.

The identity problem goes way beyond presence, and way beyond telephony even. I define identity as the trust of another node’s credentials, be they human or machine. I am who I say am. And WHY? Because I am trusted. As trust can only be established by an authority, we have a real problem on our hands.

But it’s not a problem that’s new.

Take DNS. The fact that we, as thought leaders, haven’t solved the dilemma of securing the identity of domain wielders is a shame. This is why e-mail spam is consuming a pathetic amount of bandwidth, and also why old friends like Carl Sassenrath and even Tom Keating have been forced to “privatize” their e-mail.

Comment spam on blogs would also be eradicated if we all subscribed to a common trust authority for domain-wielding credentials. And prosecuting abusers would simplified. Everybody wins, right? You would think Google would be on this concept like white on rice. (How much Goobandwidth is sucked up by spiders crawling splogs and spam comments designed to enrich page rank for such nefarious keywords as ‘pissing’, ‘ugg boots’, and ‘hillary duff naked’?)
Of course, creating a centralized authority for granting domain-wielding identity might not be easy. There IS that painful little issue of privacy. And of course, the entire industries that have sprung up to counter the abuse of software aren’t lobbying really hard for a central identity authority. Plus, you’d be hardpressed to push this through as law without some knuckleheaded buttnut Ivy League professor labeling it as some “unilateral move” designed to disenfranchise SOMEBODY.

But I digress. There is good news, however. My Strep is almost gone.

I was just reading Ted Shelton’s rant about how he got a bunch of irrelevant spam from exhibitors at the Fall VON. Ted was bothered by the fact that he was receiving pre-show e-mail and phone calls from folks hawking stuff that don’t interest him. Ted cites the following pre-show problem points:

  • The products aren’t related to your beat
  • The request-for-interviews aren’t related to your beat
  • Your email is stuffed with multimegabyte attachments from complete strangers
  • The phone calls come at 5am

Now I don’t know if Ted was registered as press (I wasn’t) or if he just ranks near the top of the VoIPosphere (I don’t), but I didn’t get any of the same nuisance contacts he reported. I did get about five eVite notifications about a blogger party I went to as well as an invitation to a Boston Harbor dinner cruise that I didn’t end up attending.

Shelton offers a few ideas for how the situation can be improved, but it might be time for all of us to check out technologies like Iotum’s Relevance Engine, which (like many “2.0″ techs) empower the community, individually and collectively, to define the relevance communications like this, so that it’s up to us as to whether or not we’re bothered. Now I’m not reducing Relevance Engine to an opt-out list, though the comparison is obvious.

Considering how we need to empower OURSELVES as communicators in the community, I have to take slight issue with one of Ted’s suggestions:

Call the CEO or CMO of an abusing company. “You need to know your PR people are pissing off the press, making our jobs harder, and teaching us to ignore your announcements.” We don’t have the time for this, but maybe one call a week might quash ten thousand bad acts.

Look, the vast majority of marketing rank and file are, unfortunately, out of touch with the industry and with the community at large. Ted and I may be VoIP/Voice 2.0 lifers, but your typical marketing graduate is only going to be involved for a short time before moving into the lawn fertilizer market or the franchising industry or the hardware store retail market or something else.

There are, of course, very good, even visionary PR folks in our industry, but, like any other specialty, the thought leadership occurs in a minority of the industry populace, and the vast majority of other folks are just along for the ride.

Yet, with relevance-oriented technologies and interoperable communications systems, which breed individual user empowerment and indifference to proprietary ideas, the answer to the the PR spam problem (and many other spam problems), is staring us in the face today.