Hey when a celebrity has 50,000 followers and is following 4 twits, it seems pretty obvious that Twitter has graduated in a service paradigm with secondary markets. In particular, the wrangling class of the celebrity handler.
Take William Shatner, for example. Now here’s a guy whose charisma and silly selfless sense of humore could go vast distances on Twitter–much like M.C. Hammer (whose tweets are frequent and awesomely down-to-earth). Yet the Shat only follows 4 people.
Why?
Well, because it’s not the Shat. It’s one of his agency people. I’d be surprised if the Shat and the majority of folks in his ilk even use a computer on a daily basis.
If I sound let down, it’s because I am. Guy Kawasaki tweeted a list of Hollywood elite on Twitter. Turns out most of them are merely professionally managed, third-person twits with no more personal touch than one of their attorneys or public relations experts.


