Signal to Noise

The bottom line is, if PR firms insist on embargoes, which are very easily dealt with by pre-scheduling your posts (which I sometimes do 10 – 15 minutes before press time), then the only answer is exclusives, which many 2nd-tier bloggers, like myself, despise.  Exclusives go to big blogs, run by pro bloggers. Engadget, TechCrunch, etc.  But that’s the alternative.  If it’s not embargoes, it’s exclusives.  See ya tomorrow.